Belén Rueda, on a cultural visit to Granada

On the occasion of the 59th edition of the International Festival of Music and Dance of Granada, the actress visited the city this weekend, accompanied by Gregorio Jiménez, Director General of PULEVA, the company for which she has been the image for more than ten years.
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Over 400 children attend the awards ceremony of the 1st PULEVA Milkshakes Musical Choreography Competition

Awards Ceremony, at the Warner Park in Madrid, for the 1s PULEVA Milkshakes Musical Choreography Competition.
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More than 500 children take part in the PULEVA MAX Chess Championships of Spain

Spain, the country where the largest number of chess tournaments are held throughout the year, occupies 10th position in the world rankings.
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A new way of communicating healthcare is born: Pulevasalud.tv

PULEVAsalud.tv is a new website that provides advice from experts in health and nutrition for the purposes of improving the quality of life of the population. It consists of practical video tips, of barely a minute’s duration, with a preventive, practical approach and easy to understand.
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Regional Phase of the XXVI Thales Mathematics Olympiad, in Granada

PULEVA Max promotes intelligent nutrition in the regional phase of the XXVI Thales Mathematics Olympiad. From 4th to 8th of May the regional phase of the XXVI Thales Mathematics Olympiad will be held in Granada, organised by the Sociedad Andaluza de Educación Matemática Thales (Andalucian Society of Thales Mathematical Education) and sponsored by PULEVA, in which the second year GCSE students who won in the provincial phase will take part.
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Cardiovascular risk, outstanding assignment for the people of Granada

The results of a research programme on cardiovascular health instigated by PULEVA are presented at the Granada College of Physicians.According to the Institute of Statistics of Andalucía, Granada is the province with the highest rate of mortality from cardiovascular disease in the whole of the Andalucian Community.
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PULEVA launches the first milk drink with omega-3 fatty acids and the authentic flavour of walnuts

PULEVA Omega 3 with Walnuts, extends the brand’s range of cardio-healthy milks, helping consumers to reduce cholesterol and triglyceride levels, as this milk is prepared with skimmed milk and oleic and Omega-3 fatty acids.
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Experts recommend the daily intake of 250 mg of omega-3 fatty acids for good cardiovascular health

The Conference on Omega-3 fatty acids and a cardio-healthy lifestyle, which was held this morning at the Casa del Corazón (headquarters of the Spanish Heart Foundation), brought together experts and authorities from the field of nutrition and coronary diseases, to analyse the influence of Omega-3 fatty acids on cardiovascular health.
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More than 150 children took part in the IV Mª José Rienda Skiing Cup sponsored by PULEVA

PULEVA sponsored the IV Mª José Rienda Cup, which was held this last weekend in Sierra Nevada. Ultimately, the championship brought together more than 150 boys and girls from the ski federations of Andalucía, Madrid, Castilla y León and Murcia.
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PULEVA and Cetursa renew their agreement to promote Sierra Nevada

The Director General of PULEVA, Gregorio Jiménez, and the Director General of Cetursa, Mª José López, at midday today signed the collaboration agreement for the promotion of sporting activities during the 2009-2010 and 2010-2011 seasons.
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PULEVA spends christmas with the little ones at “play sevilla, leisure park”

PULEVA yesterday gathered together, in the Martin Carpena Stadium, more than 100 children from Malaga, all of whom competed in the Mixed 3x3 PULEVA Max Basketball Championship. All participants were given a “healthy snack”.
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PULEVA, with basketball at Unicaja Málaga

PULEVA, as part of its strong commitment to sport, this Thursday 7th of January at 19 hours, hosts the Mixed 3x3 PULEVA Max Basketball Championship, which will be held in the Martin Carpena stadium in Malaga. More than 100 children from Malaga will participate in the championship.
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PULEVA spends christmas with the little ones at “play sevilla, leisure park”

PULEVA participates from 22nd of December through to the forthcoming 3rd of January 2010, in the first edition of the exhibition “Play Sevilla, Leisure Park”. An event aimed at parents and children, in which you can enjoy fun, games, sports and entertainment and which is being held at the Sevilla Exhibitions and Conference Centre.
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Look after yourself while you enjoy

The new Light Cream from PULEVA is the only cooking cream on the market with just 5% fat whilst still preserving the full flavour of cooking cream. It comes in a novel Pet 175ml format, which permits the consumption of an adequate quantity yet with more secure preservation thanks to the screw top.
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EFSA recommends the daily intake of 250mg of long chain omega-3 (EPA+DHA) a day for good cardiovascular health

A recent report from EFSA, European Food Safety Agency, recommends the daily intake of 250mg of long chain omega-3 fatty acids (EPA+DHA) for the maintenance of good cardiovascular health.
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PULEVA will be present at the Mothers and Babies Exhibition at Madrid

PULEVA will be present at the ninth edition of the Mothers and Babies Exhibition, which will take place the coming 28th and 29th of November at the IFEMA exhibition grounds in Madrid. During both days the stand will provide information to visitors about the PULEVA products and will advice them about infant food.
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PULEVA renews its commitment to basketball

PULEVA has renewed its sponsorship agreement for the 2009-2010 season with the ACB Clubs, CB Granada and Valencia Basket, consolidating the sponsoring relationship which began some seasons back.
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The ministry of industry recognises PULEVAsalud as one of the best websites of the last 20 years

PULEVAsalud (www.pulevasalud.es) has received new recognition for its work in the promotion and diffusion of healthy lifestyle habits over the internet. On this occasion, Red.es, an entity which forms part of the Ministry of Industry, Trade and Tourism, evaluated from amongst all the candidatures received, the quality, media impact, number of followers and the trajectories of the websites of those institutions, companies or associations who presented their candidature using the .es domain.
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PULEVA, on Diabetes Day

PULEVA collaborates with different associations distributing light milkshakes, the only of its kind on the market and apt for diabetics.
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MIXER is born: the new PULEVA experience

PULEVA Mixer is a totally innovative brand which contributes to the physical development of the adolescent as a refreshment while, at the same time, providing essential nutrients for his or her daily activities. Ideal for consuming during the mid-morning recess or as a snack in the afternoon.
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PULEVA, at the Andalucía Sabor fair

Last September, PULEVA participated in the II edition of the Andalucia Sabor fair, held in Seville.
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The new ready to eat PapiYa!

PULEVA launches the first babyfood ready to eat with a spoon, a food product that helps the growth and balanced development of your baby.
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Presentation of the book "Obesity in children"

Within the framework of the XVI Conference of the Spanish Society of Paediatric Gastroenterology, Hepatology and Nutrition (SEGHNP), held in Valladolid from 21st to 23rd of May, the book "Obesity in children.  A problem for everyone." was presented, sponsored by PULEVA and coordinated by Dr. Rosa Lama More.
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The calcium you need, wherever you are

PULEVA has launched the innovative Pet 500 format onto the market for the PULEVA Calcium and PULEVA A+D ranges.  This attractive presentation, ideal for satisfying the new demands and needs of the consumer, preserves the milk in better conditions for its consumption and is more practical and convenient.
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PULEVA launches the PET 500 format for its Calcium and A+D varieties

PULEVA launched on the market the innovative Pet 500 format for the PULEVA Calcium and PULEVA A+D ranges. This attractive presentation, ideal for satisfying the new demands and needs of consumers, preserves the milk in better conditions for consumption and is more practical and convenient.
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PULEVA will be at the Babies and Mummies Exhibition on 22nd and 23rd of November

PULEVA will be present at the ninth edition of the Babies and Mummies Exhibition, which will take place on 22nd and 23rd of November at the IFEMA grounds in Madrid. During the two days, visitors to the stand will be informed about PULEVA products and given advice on child nutrition.
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Belén Rueda presents the new PULEVA campaign at the Volvo Ocean Race

The actress, face of PULEVA Calcium for almost a decade, plays four different parts in the brand's new interactive campaign.
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Close to three thousand people from Valencia participated in the "bone health and wellbeing" campaign

In collaboration with FHOEMO (Hispanic Foundation for Osteoporosis and Metabolic Bone Diseases) and with the support of the Ministry of Health of the Valencia Region, PULEVA kicked off this awareness campaign in order to inform the populace about the importance of adopting healthy lifestyle habits and an adequate intake of calcium in order to achieve and maintain good bone health.
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PULEVA gives its internet presence a makeover

The new website www.puleva.es, which launches a new design and a more intuitive structure for the user, provides detailed information about the wide range of company products, the scientific studies that support its properties, as well as healthcare advice to improve quality of life.
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A study shows that continued consumption of DHA Omega 3 fatty acids benefits the cognitive development of children

At the Conference of the Spanish Paediatrics Association, held in Santiago de Compostela from 5th to 7th  of June, PULEVA Biotech presented the conclusions of a study which demonstrates the benefits of DHA Omega 3 fatty acids on the health and cognitive skills of children.
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PULEVA launches new varieties of PULEVA MAX with CEREALS on to the market

As part of this range, PULEVA MAX provides its new varieties with a common nutrient, cereals, a food made up of complex carbohydrates, which being slower to digest liberates energy in a sustained manner, enabling the child to enjoy it and benefit from it for longer.
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The "Bone health and wellbeing" campaign kicks off in Valencia

In collaboration with FHOEMO (Hispanic Foundation for Osteoporosis and Metabolic Bone Diseases) and with the support of the Ministry of Health for the Valencia Region, PULEVA kicked off this awareness campaign in order to inform the populace about the importance of adopting healthy lifestyle habits and an adequate intake of calcium in order to achieve and maintain good bone health.
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MEDICAL JOURNAL commends PULEVASALUD.COM as the best healthcare website aimed at the general public

The PULEVA Salud (www.pulevasalud.com) portal has been commended in the competition "Favourites on the Net in the healthcare field", organised by the Medical Journal and the Pharmaceutical Post, as best corporate healthcare website aimed at the general public.
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PULEVA sponsors the "IV María José Rienda Cup" in alpine sk-ing

More than 160 children participated in the IV “María José Rienda” Cup, sponsored by PULEVA and organised by the Monachil Sierra Nevada Ski Club.

MAXI, PULEVA's mascot, gave out milkshakes to the winners and congratulated all the participants, who came from many different parts of Spain.
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HM the King visits PULEVA Biotech on the 10th Anniversary of the development of PULEVA Omega 3

His Majesty the King of Spain, Don Juan Carlos, visited the PULEVA Biotech research centre in Granada, on the 10th anniversary of the development of PULEVA Omega 3. The company, dedicated to the research, development and commercialisation of new products based on natural ingredients with beneficial effects upon health, has become the main producer in the world of LC-Omega 3 fatty acids, with an annual production of 500.000 kilos and exports of 40% to all continents.
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PULEVA Biotech press conference

PULEVA Biotech, biotechnology company part of the Ebro PULEVA Group, leading Spanish food company, is a pioneer in the research, development and commercialisation of new products, based on natural ingredients with beneficial effects upon health, aimed at improving the quality of life of the population through a diet better adapted to its needs. The billing forecast for the company for 2007 easily exceeds 9 MM euros, which represents more than 15% on income from last year and the consolidation of the company's business model.
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Flag of Andalucía award for PULEVA

The deputation of the Regional Government of Andalucia in Granada has awarded this prize to the dairy company for being one of the most deeply-rooted companies in Granada and one which most diffuses the name of the province outside its borders.
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Launch of the Puleva Health magazine

The new digital publication of Puleva Salud (www.pulevasalud.com) will be interactive and monthly, ensuring that readers can access the information contained therein both easily and conveniently.
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Presentation of the book "The prevention of coronary disease"

The cardiologist José Luis Marti, in collaboration with PULEVA, presented the book “The prevention of coronary disease”, in an event held yesterday at the Official College of Pharmacists of Granada, attended by Manuel Fuentes Rodríguez, President of the Official College of Pharmacists of Granada, Gregorio Jiménez, Director General of PULEVA Food, Juristo Fonollá, from PULEVA Biotech, and the author of the book, José Luis Marti, as well as a number of doctors and specialists from the sector.
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PULEVA presents a book on infant nutrition at the SENBA conference

Nutrition during the first stages of growth and development of the human being is a key factor which determines health in later phases of life.  Some of the guidelines about current infant nutrition were imparted during the course sponsored by Puleva within the framework of the V Conference of the Spanish Society of Basic and Applied Nutrition (SENBA), which was held at the end of April in Bilbao.
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Belén Rueda, ambassador for the campaign "how to eat healthily from the age of 40 onwards"

In Spain, around 8 million women are in the climacterium stage, a figure which represents 35% of the female population.  Of them, it is estimated that 85% suffer from a deterioration in their quality of life due to the changes that take place during this stage.  To reduce the symptoms of the menopause it is crucial to ingest 30-60 mg/day of soya isoflavones. PULEVA facilitates this daily intake with PULEVA Calcium with Soya Isoflavones. - read full article -

PULEVA leads an educational campaign aimed at children to prevent child obesity

PULEVA has kicked off the campaign “Learn to grow healthily with Max”, the objective of which is to prevent obesity amongst our little ones.   To do so, it has published a collection of stories aimed at children of different ages, educating them in a fun and entertaining way for the purposes of encouraging healthy lifestyle habits based mainly on a balanced diet and regular physical exercise.
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PULEVA Peques 2, innovation and development for the little ones

Having a baby is the best news parents can have and their dedication knows no bounds to ensure that the new "king or queen of the house" is comfortable and lacks for nothing.  One of the most important factors to bear in mind to ensure a baby grows strong and healthy is diet, as this will determine both the baby's present and future health.   Obviously, after a period of breastfeeding this concern does not diminish and it becomes essential to find a follow-on milk that will provide similar nutrients to those being received from maternal milk.
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Continued consumption of PULEVA Omega 3 helps to reduce symptoms of arteriosclerosis

To prevent and reduce the different symptoms of a disease such as arteriosclerosis has become for PULEVA Biotech yet another incentive to continue researching how to enrich milk with the nutrients that are frequently not consumed in recommended quantities as part of the daily diet.  This work is patent in a recent study published which shows that the symptoms related to this disease can be reduced with the continued consumption of PULEVA Omega 3.
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AESA supports the new educational campaign of PULEVA

“Learn to grow healthily with Max” is the new story project for children driven by PULEVA and with Paloma Lago as author, which has as its objective to support the NAOS strategy and encourage healthy lifestyle habits amongst our little ones.  The initiative has the backing of the Spanish Agency for Food Health, which has expressed its support for this type of initiatives which attempt to prevent child obesity.
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The Prince of Asturias visits the "Spanish Challenge 2007"

H.R.H. Prince Felipe recently visited the crew of the boat "Spanish Challenge 2007" which is participating in the 32nd edition of the AMERICA'S CUP. During his visit he expressed his support for the sportsmen and women and encouraged them to triumph in this competition.  PULEVA, the only food company to sponsor the Spanish team, demonstrates its constant commitment to sporting values through its involvement in a number of events such as this.- read full article -

PULEVA a commitment to fight child obesity

During the month of March the multi-disciplinary sessions on "Society and the School facing the challenge of infant and juvenile obesity" took place, organised by the UAM, in which various different approaches were discussed in the light of the 13,9% infant and juvenile obesity in Spain; and the 26,3% of excess weight problems.
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PULEVA ensures the necessary intake of calcium with PULEVA Calcium

A study shows that the calcium in PULEVA Calcium is absorbed in greater quantities and with greater ease.

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PULEVA becomes a sponsor of the Spanish Challenge 2007

The dairy company PULEVA, through its Director General Gregorio Jiménez, and the Technical-Sports Director General of the Spanish Challenge 2007, Agustín Zulueta, presented the company's sponsorship of the Spanish syndicate who will be competing in the America's Cup.


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PULEVA, the Ministry of Health and the ACB collaborate on a compaign to fight child obesity

The minister for Health and Consumer Affairs, Elena Salgado, has signed an agreement with the president of the Spanish basketball league (ACB), Eduardo Portela, in order to promote healthy lifestyle habits and prevent obesity, particularly amongst children and youths.  The agreement established that, in collaboration with Puleva, a campaign called "Move yourself against child obesity" will be put into motion, with the broadcasting of adverts promoting physical exercise during the televised games of the final phase of the season.

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40% of the adult population consume milk below the recommended amounts

More than twenty specialists agree on the necessity of highlighting the need to increase the consumption of milk and dairy amongst the Spanish population, whose intake of same is below the nutritional requirements established by experts.  This is one of the main topics covered in the VI Conference of the Spanish Society for Community Nutrition (SENC), being held this week in Ibiza, and during which the book "Milk, dairy and health" was today presented.


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